Brand & Web Design

Our design process is strategic, personal, and efficient. We take the strategy behind your business and translate that into a visual identity and website that will serve you for years to come. The cool thing about what we do? We give you options on options. Every service we have can be a stepping stone into another one. You can hire us for one step or the whole damn adventure that is your business.

Strategy Before Everything

We won’t draw a single line without having a reason for it.

Your brand is the essence of your company. It’s the rhythm, the soul, the life of what you do. Every project starts with a deep dive into who you are and who you serve.

And we strategize with longevity in mind. Design trends come and go, but the foundation of what we build stands strong. We want this brand to work for you today, next year, and even a decade from now. Hell, we would even stick with you that long if you’ll have us.

The Brand Process

  • Every project starts with a really good conversation. Before you pay us a cent, we want to hear, directly from your mouth, what you are excited about. What this idea means to you. Where you see it going. This is where we decide if we’re a good fit and if we can make something unforgettable together.

  • Once you book us, it’s game on. We dive into the good stuff: the strategy. We don’t believe in just giving you something that looks good, but design that actually works. So we start with research: questionnaires, targeting your audience, identifying your competitors. Then examine all the data to create a smart and strategic plan forward.

  • Whatever services you book us for, we take a “one concept” approach, exploring a variety of directions then narrowing down as we go in order to deliver the best, most succinct solution for your brand.

    Whether we are just vision casting together or designing a full-blown website, we’ll present your concepts clearly and beautifully. Whatever we do is to help you reach your best clients and get you booked.

  • Your opinion matters. We love to collaborate with you to get your strategy or brand or design to the best version of itself. We believe in your ideas enough to put wind in their sails, but at the end of the day: they are your ideas. We want you to feel as much ownership over them as we do. We’ll review and refine until we get there together.

  • We don’t just deliver something and leave you hanging. We’ll help you brainstorm ideas for how to launch your new business or look to the world. This is the most exciting part and we love to be a part of it.

Here’s What That *Actually* Looks Like —

Visual Identity Design

We begin everything by first building a strategic visual identity. Then, when it's time to design your website, we're coming from a place of knowing your target audience, what information we need to give them, and how we can guide them through an excellent user journey.

    • Visual direction presentation, based on your brand strategy. Including:

      • Brand overview

      • Messaging direction

      • Curated, strategic vision board

      • Brand color direction psychology and rationale

    • A strategic, cohesive visual brand identity. Including:

      • Primary Logo(s)

      • Secondary Logo(s)

      • Brand Mark(s)

      • Brand colors

      • Brand fonts

      • Brand Standards Guide

Visual Identity Design +

Custom Website Design

Your website becomes your digital home, your storefront, your handshake with the world. We will continue to be your Creative Direction team in this phase, bringing all the pieces of your brand together in one cohesive, memorable space.

    • Website direction document

    • Full website design + development on Squarespace or Shopify

    • Image curation and selection

    • Email markering integration

    • Terms and Privacy pages

    • Mobile and tablet optimization

    • Website training session

    *Required from you: all website copy + high resolution imagery.

Add-On’s

Print Design / Social Media / Packaging /
Brand Photography / Interior Direction / & More

Let’s talk about investment.

It’s more than a brand.

Branding is a professional investment, sure. But it’s personal too: it provides confidence, builds trust, and sets you up to have a lasting, successful business. 

We are not looking for clients to pad our portfolio. We’re looking to partner with people who love what they do: companies who ignite a passion in us so we can ignite the same passion in you.

We create custom quotes for every client. We would never want you to pay for something you don’t need or to walk about without every piece of the puzzle that you do need. So we’ll talk with you about your objectives for the project and the problems you need us to solve. Then we’ll create a quote and project scope perfectly tailored to your needs.

Most of our clients invest $10-25K+, though there are outliers on both sides. Our clients see a return on their investment within six to twelve months— and many have made an ROI as high as 250%+.

Want to join them?

Hi, I’m Lydia!

I’m the Owner/Founder/Creative Director here at Telltale. The (virtual) doors of my studio opened in 2017, and since then, it’s grown and evolved in so many ways — and our team is my favorite part of that evolution.

We collaborate with every client, from the moment we sign a contract. It’s a team effort, all the time. We’ve designed dozens of brands and developed countless websites; picked out wallpaper for a hair salon; planned, styled, and directed more photoshoots than I can count; and almost every client has had me create new offers and pricing for their business.

Meet Our Team

Collin
Director of Operations

Marigny
Studio Manager

Eliza
Senior Designer

Laura
Illustrator

Relationships over

Money

Intentionality over Hustle

Adventure

over Comfort

Diversity overTrends

Honesty over

Flattery

“I hired Telltale because Lydia seemed like she had her shit together! She was super organized from the beginning and her entire team was extremely prompt, creative, and super accommodating.”

— ANNE PULLIAM INTERIORS